Category Archives: Menu

Culver’s just turned 34. Its butter burgers, custard are ‘exporting Wisconsin’ nationwide.

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PRAIRIE DU SAC – A hunk of fresh ground beef hits the hot flat-top grill in the test kitchen at Culver’s headquarters.

Craig Culver, 68, uses a large, perfectly polished metal spatula to press the beef into perfectly round patties, with the help of an equally well-polished round metal canister. That grill isn’t quite hot enough, by the way, he comments.

I’ve watched (maybe secretly wishing I was in) the Culver’s commercials with the restaurant’s co-founder surprising customers, offering to bring them into the kitchen as he cooks their burgers. That was a tricky shoot, Culver says, because they were doing it during lunch hours at a Culver’s in Tampa, Florida. Continue reading

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Filed under Burger, Casual Dining, Dave Henkes, Fast Food, Menu, Press Release, Sales, Sales & Profits

What’s Fresh at McDonald’s? The Beef in Some Burgers

What's_Fresh_at_McDonalds

Associated Press
https://www.snopes.com/ap/2018/03/06/whats-fresh-mcdonalds-beef-burgers/

McDonald’s said that it is serving Quarter Pounders with fresh beef rather than frozen patties at about a quarter of its U.S. restaurants.

NEW YORK (AP) — The Quarter Pounder is getting a fresh makeover.

McDonald’s said Tuesday that it is serving Quarter Pounders with fresh beef rather than frozen patties at about a quarter of its U.S. restaurants, a switch it first announced about a year ago as it works to appeal to customers who want fresher foods. It will roll out fresh beef Quarter Pounders to most of its 14,000 U.S. restaurants by May.

The fast-food giant, which has relied on frozen patties since the 1970s, said workers will cook up the fresh beef on a grill when the burger is ordered.

“The result is a hotter, juicier, great tasting burger,” said Chris Kempczinski, who oversees McDonald’s Corp.’s restaurants in the U.S.

Its pricier “Signature Crafted” burgers, stuffed with guacamole or bacon, will also be made with fresh beef since they use the same sized patty as the Quarter Pounder. The Big Mac and its other burgers, however, will still be made with frozen beef.

Fresh beef has always been used by rival Wendy’s, which aired a Super Bowl commercial last month criticizing the “flash frozen” beef at McDonald’s. A Wendy’s Co. representative gave a frosty response Tuesday, saying that “it’s awesome” that McDonald’s “is recommitting to using frozen beef on the majority of its hamburgers.”

McDonald’s, however, has signaled that it may use fresh beef in more burgers. Earlier this year, the Oak Brook, Illinois-based company confirmed that it was testing a fresh beef burger that used a patty that was slightly smaller than the one in the Quarter Pounder, but larger than the one its hamburgers and cheeseburgers.

The change at McDonald’s is the latest as it seeks to shed its junk food image. It has removed artificial preservatives from Chicken McNuggets, and made other tweaks, including replacing the apple juice in Happy Meals with one with less sugar.

“Fresh in the mind of the consumer really has a better-for-you connotation,” said David Henkes, a senior principal at Technomic, a food industry market research firm. “It certainly has a perception that it’s better than frozen.”

The company tested the fresh beef Quarter Pounder for about two years in Dallas and Tulsa, Oklahoma. Eight more cities are serving it now, including some restaurants in Atlanta, Miami and Salt Lake City. It’ll come to Denver, Houston and other cities over the next month before the nationwide rollout.

McDonald’s said the switch is a major change for the company, and has said the rollout takes time because employees need to be trained to safely handle fresh beef and to cook the patties only when ordered.

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Filed under Burger, Fast Food, Future Plans and Announcements, Menu, Menu Trends

Jack in the Box flirts with cannabis culture, but don’t expect other big names to follow just yet

Jack in the Box flirts with cannabis

Angelica LaVito
© 2018 CNBC LLC. All Rights Reserved. A Division of NBCUniversal
https://www.cnbc.com/2017/12/22/jack-in-the-box-flirts-with-cannabis-culture-but-big-names-may-not-follow.html

  • Jack in the Box teams up with Merry Jane, a weed-focused online publication.
  • The two are launching the Merry Munchie Meal to celebrate recreational pot becoming legal in California.
  • Big brands have largely stayed on the sidelines of the marijuana debate.
  • The majority of Americans support legalizing weed, but consumer brands want to avoid backlash from opponents

Jack in the Box is flirting with marijuana culture in its latest venture.

The fast-food chain is teaming up with Merry Jane, a weed-focused online publication, to launch the Merry Munchie Meal in celebration of recreational pot becoming legal in California come the new year. The bundle includes a curated selection of what the restaurant says are its “most craveable and snackable” products.

Jack in the Box already offers Munchie Meals on its late-night menu. Teaming up with a marijuana-centric website makes a subtle hint more overt. However, the promotion is relatively small: It will only be available in three Long Beach restaurants for one week.

Jack in the Box has teased the concept before in its advertising, so the move is not entirely shocking. However, a major restaurant chain attaching its brand to marijuana suggests the once-taboo topic is becoming mainstream enough to adopt. But don’t expect to see the Golden Arches go green anytime soon.

“I don’t want to say absolutely not, but most chains at their heart are at least financially conservative, if nothing else,” said David Henkes, principal at Technomic. “They don’t want to jump into an issue where they can risk facing consumer backlash.”

Eight states and the District of Columbia have legalized small amounts of marijuana for adult recreational use, according to the National Conference of State Legislatures. Support for marijuana hit its highest level in nearly five decades this year, with 64 percent of Americans saying it should be made legal, according to a Gallup poll.

Despite growing acceptance, big brands have largely shied away from the subject. Most chains are probably already considering ideas, said food-service trend expert Darren Tristano. Marijuana-infused marketing could attract coveted millennials, he said, but concerns over stoned driving could stall any action just yet.

At their core, chains aim to appeal to as many people as possible, meaning they’re not likely to adopt any trends until they’re truly mainstream. So even as more states legalize pot and more people grow comfortable with the idea, it could be a while before big names align their brands with marijuana, let alone start using it in their products.

“I think restaurants are going to learn their way into it,” said Ken Harris, managing partner at Cadent Consulting Group. “Nobody wants to bet everything into this particular product association, but if there is a commercial value to be gained, I think companies will try and learn the best way to approach.”

Constellation Brands, which sells Corona beer in the U.S., shocked the food and beverage world when it announced in October that it would take a stake in Canopy Growth Corporation, the world’s largest publicly traded cannabis company. The two plan to develop, market and sell cannabis-infused beverages.

Brewers may have more at stake to lose. Studies have suggested that legalizing weed may hurt beer sales. Food may have more to gain, since marijuana tends to be correlated with eating more.

Still, a major restaurant like Jack in the Box experimenting with marijuana shows how acceptance is becoming fairly mainstream quickly, Henkes said. It also suggests that other names are going to have to consider how they plan to address it, if at all.

“These are issues the restaurant industry, I think, are really going to struggle with over the next couple of years and are going to need to figure out which way they’re going to go with this,” he said. “It’s still early, and it’ll be interesting to watch because this is something the top 100 chains could take probably 100 different approaches to.”

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Filed under Cannabis, Fast Food, Future Plans and Announcements, Limited Time Offers, Marijuana, Menu, Menu Trends, Promotions, Uncategorized, Weed